Ways Academy
Redefine Parenting and Career: Empower Families as a Certified Infant Massage Instructor (CIMI).
Why attend IAIM Instructor Training?
Turn Your Passion for Nurturing into a Meaningful Career.
Become a Certified Infant Massage Instructor (CIMI) with the Gold Standard of IAIM International. The first language a baby speaks is touch. As a Certified Instructor, you don’t just teach massage strokes—you give parents the tools to communicate, bond, and thrive.
Join over 40 years of research-backed excellence and become part of a global community present in 100+ countries.
Why Choose IAIM Certification?
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Global Recognition: Earn a world-class credential recognised by healthcare professionals and paediatricians worldwide.
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Research-Driven: Benefit from a curriculum refined over four decades of practical experience and reflective practice.
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Life-Changing Impact: Help families solve real struggles—from improving infant sleep and digestion to building lifelong emotional security.
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Professional Growth: Whether you are a healthcare professional looking to upskill or an entrepreneur starting a wellness business, this is your foundation.
Learn from a Global Expert
Don’t just learn the theory; experience it. Maria João Alvito, a world-renowned IAIM Trainer Consultant from Portugal, leads our face-to-face training.
In this 4-day intensive, you will transition from hands-on mastery with demonstration dolls to leading real-life sessions with parents and babies.
What will IAIM training equip you to do?
As a Certified Infant Massage Instructor (CIMI), you are not a rigid lecturer. You are an empowerer of families:
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You guide parents to slow down, find their rhythm, and bond with their babies through respectful, compassionate touch.
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You teach families how to read their baby’s subtle behavioural cues, ensuring the baby is always the teacher and the parent is the expert.
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You transition from being a passive observer in the parenting space to an active leader, building a meaningful career that brings both emotional fulfilment and financial independence
What are the benefits of Infant Massage?
The Heart of Nurturing Touch: More Than Just a Massage
Our IAIM curriculum is a beautiful blend of Indian and Swedish massage techniques, combined with the wisdom of Yoga and Reflexology. It is designed to nurture your baby’s body while nourishing their soul.
Why Parents Love Our Classes:
Physical Relief: Help your baby find comfort from common struggles like colic, gas, and teething.
Deep Connection: Move beyond basic care. Gain the "parenting superpower" of truly understanding your baby’s non-verbal cues.
Emotional Confidence: For first-time parents, this isn't just a skill—it’s a confidence boost. Learn to feel relaxed and capable while your baby feels valued, respected, and deeply loved.
Better Sleep, Less Stress: Create a peaceful environment for the whole family. Routine massage is proven to reduce crying and lower stress hormones for both parent and child.
IAIM provided a space to connect with my baby in a way I didn't know was possible. I finally feel like I understand what my baby is telling me."
Why is nurturing touch important?
The sense of touch is the earliest sensory ability to develop in the womb. Touch is often referred to as the "mother's sense," considered foundational for survival and surpassing other senses in importance. While one can endure the absence of sight, hearing, smell, and taste, touch is indispensable.
Skin sensitivity emerges as early as eight weeks into embryonic development. In the womb, the fetus experiences a pseudo-massage through the movement of amniotic fluid, later complemented by contact with the uterine wall. The birthing process itself serves as an essential massage for the newborn. Touch, being the most advanced sense, becomes the primary mode of communication between parents and their infants, forming a crucial aspect of bonding.
It is through loving,
caressing,
tactile stimulation,
and communication
that the infant learns that he / she is loved.
We must speak to their skins.
We must speak to their backs,
which thirst and cry as much as their bellies.
-Loving Hands:
The Traditional Art of Baby Massage
Frederick Leboyer
What is the certification path?
Over four intensive days, you will transition from theory to hands-on mastery: Expert Instruction: Master massage strokes using a demonstration doll. Live Practicals: Observe and co-lead three real-life sessions with parents and babies.Peer Support: Practice teaching in a safe, collaborative environment.
The 3-Step Certification Process:
Step 1: Attend the 4-day intensive training led by an International Trainer.
Step 2: Complete a take-home assignment within 4 months.
Step 3: Teach and facilitate a practice class for 5 families and collect their feedback. Once reviewed, you will receive your official International Certificate from the IAIM International, ready to start your journey as a professional instructor.
About The Trainer
Maria João Alvito is a highly distinguished Physiotherapist and IAIM Trainer with over 30 years of clinical experience in women’s health and parental education. Since joining the International Association of Infant Massage in 2000, she has become a pivotal figure in the global community, co-founding the IAIM chapter in Portugal and serving on the International Educational Committee to certify future trainers worldwide. A recognized expert in prenatal and postnatal care.
Maria has taught over 300 professional courses across Europe, Africa, and the Americas, and has been a leading voice for parenting in the media as the author and host of the television program Mãe-me-Quer. Since 2018, she has extended her impactful training to China, Singapore, and Malaysia, continuing her mission to spread the transformative power of nurturing touch to families and healthcare professionals globally.
🌟 Upcoming IAIM Training Intakes
September 2026
No. 37 IAIM Certified Infant Massage
Instructor Training
Dates: 11th to 14th, September 2026
Mode: Physical training, in English
Time: 9 am - 5 pm daily
Venue: Raffles Hospital, 585 North Bridge Road, Singapore 188770 (TBC)
Limited offer: SGD 1999 nett per person (U.P. $2300)
Closing Date: 31st August 2026
Light refreshments will be included.
No. 38 IAIM Certified Infant Massage
Instructor Training
Dates: 17th to 20th September 2026
Mode: Physical training, in English
Time: 9:30 am - 5:30 pm daily
Venue: Concorde Hotel, Kuala Lumpur, Malaysia
Limited offer: RM 5940 nett per person (U.P. RM6600)
Closing Date: 31st August, 2026.
Lunch and Refreshments will be provided.
Ready to Begin? Your 3-Step Journey
Step 1: Submit your application 📝
Step 2: Verification 📩
Our team will review your application and send you a confirmation email
along with easy payment instructions.
Step 3: Make the payment
Complete your enrolment via payment advice.
You can choose to pay in full or secure your seat with a S$400 deposit.
Our instructor training includes:
1. Four full days of physically intensive training with theory and practical.
2. IAIM Instructor Manual as requested.
3. Comprehensive compendium of additional information.
4. 1 x Bottle of Baby massage oil
5. 1 x Baby massage doll for demonstration purposes
6. Ongoing support from the trainer and organiser
7. Trainer reviewing the assignment through email
8. First-year membership with the IAIM Singapore Chapter
9. An attendance certificate will be issued upon completion of the training.
Ways Group (Singapore) Pte Ltd reserves the right to the courses listed above.
Nurturing Touch Specialist Bundle
Master the Full Nurturing Touch (Ages 0–6)
Become a specialist in early childhood development with our exclusive dual-course bundle.
This package equips you to support families from the newborn stage through the critical preschool years.
IAIM Infant Massage Instructor: The gold standard for ages 0–1 year old.
Kind Hands Programme: Specialized touch for ages 2–6.
Sign up for the Bundle to gain total value: S$2,680 | Now S$2,199 (Save S$481)
Kind Hands Massage Stories And Songs Program
We're excited to introduce the “Kind Hands Instructor Programme!"
This comprehensive training is perfect for those dedicated to working with children and families. Designed for children aged 2-6 years, our program combines simple, clothed massage strokes with nursery rhymes, songs, and stories. This evidence-based approach fosters essential social-emotional skills in young children.
Program Benefits and Takeaways
By joining our Kind Hands Instructor Programme, you'll:
1. Understand the benefits of massage and touch for children's social-emotional development
2. Learn and practice simple massage strokes and techniques
3. Integrate massage into daily routines and activities
4. Recognise and respond to children's emotional cues and needs
5. Foster a positive and inclusive classroom environment
6. Develop strategies for promoting relaxation and stress management in children
7. Evaluate the effectiveness of the Kind Hands program
Kind Hands Massage Stories and Songs
Instructor Training Programme
Date: August 21 & 28, 2026, Friday
Language: Mandarin
Mode: Live-stream
Time: 10 am to 2 pm
Duration: 8 Hours
Date: 18 September 2026, Friday
Language: Mandarin
Mode: Physical
Time: 9:30 am to 5:30 pm
Duration: 8 Hours
Date: 18 October, 2026, Sunday
Language: English
Mode: Physical
Time: 9:30 am to 5:30 pm
Duration: 8 Hours
Training Fees:
Fees: S$299 nett per person (U.P. S$380)
How to register:
Step 1: Reserve your seat now by submitting your application form. Click here
Step 2: Sign up now to make a payment. Click here